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BOX=ART is a site dedicated to the history of video game box art/ cover art and the artists responsible for them.

Box arts are profiled from a variety of angles using high quality scans and with the intention of acknowledging the men and women who have played such a major role in shaping our gaming experiences.

Not only for video game enthusiasts, BOX=ART is for all who enjoy quality artwork.

Box art by Bob Wakelin

English artwork, first published by Ocean in 1989.

Designed for the European market. NES version pictured.

Also available on: Amiga/ ST, Commodore 64, ZX Spectrum.

Bob Wakelin’s The NewZealand Story would take the colour and chaos of Japanese box art and place it firmly in European hands.

Taking inspiration from the original arcade flyer by developer Taito, Bob would make it his own capturing the game’s bedlam and rich characterisation perfectly.

The cover art was created using airbrush and India ink and has Bob’s trademark defined outlines and movie poster finish.  He has gone on record to say that these character-heavy box arts (along with titles such as Rainbow Islands and Parasol Stars) were rather boring to do due to the length of time it took to plan and create them.  With this in mind it is all the more impressive that he created such a fine box art capturing the game’s essence with a rare sensitivity to Japanese artwork.    

Bob’s version ended up bettering all other cover art depictions (and there are many), and is one of the most recognisable and memorable of its era.

BOX=ART review

 >The NewZealand Story

Other notable Bob Wakelin box arts.


>Chinese Juggler (EU) Commodore 64.


>Gryzor (EU/ NA) Commodore 64, NES, ZX Spectrum.

If you like The NewZealand Story you’ll love…


>Herc’s Adventure (worldwide) PlayStation, Saturn.

>Yuke Yuke!! Troublemakers (JP) Nintendo 64.

Sources and further reading:



Related BOX=ART pages.


>Ghosts ‘n Goblins (NA) Game Boy Color.

>Super Mario Bros. Deluxe (EU/ NA) Game Boy Color.


>Midnight Resistance (EU) Amstrad, Amiga, Atari ST, ZX Spectrum.


>Elf (EU) Amiga, Atari ST, DOS.

Posted - 9/9/13, by Adam Gidney

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